Fiscally irrespnsible might be correct when it comes to giving free gold rolls to VIP. SSG is more likely to have the numbers on sales to back that up than we are to be able to judge by guessing. So, I am not going to judge that particular decision.
However, a couple more things are fiscally irresponsible and more so in my book.
a) Annoying VIPs so much that they stop using money on the game for one and post negatively in spades on the forum which impacts potential new players that read it. Just give VIP +25% xp and give VIP the option to start at level 4 after a TR already and move on. Thats hardly fiscally an issue - those that purchase pots, and I do from time to time, certainly still will do so. Infact, it means VIP earn less free DDO points per life as they run fewer quests.
b) Grossly disfavoring the other servers by given free transfer to two servers. I understand the issue at hand with HC characters but the implications are really bad. Already I am hearing of quite a few high end gamers that will be leaving my server of choice because of the free move. You are gutting the other servers and those of us that do not want to move are more likely to simply stop playing (and paying) due to this horrible choice. If some leave and some stop due to that - you have a ghosttown and even more will stop from that. At the very least restrict the free move to those characters that orginated from HC (or make it free to move to any server to even the field)
c) It gets worse though, fiscally. Anyone on one of the two favored servers will be able to move up to 11 free xp pots from each of the other servers depending on the expansions they have bought. Thats 77 free xp pots. Not to mention any other items they may have rolled on those servers. To prevent that SSGs needs not only to restrict the free move to characters that came from HC but also restrict them to being able to carry items that orginated from HC. Oh, and if you have characters on Wayfinder from 2020 they may have both a heroic and an epic xp stone (btc atleast) so if you care to you can have another mid epic level character in a few mins if that strikes your fancy. Try to tell me that wont entice a significant amount of people to move servers even if it means losing the shards and airship they might have / be part of? Use the shards before you xfer and there are plenty of guilds to join with maxed out ships making the loss rather small and the gain rather large if you are not currently closely attached to a particular guild.
Solutions:
VIP is not hard to fix in a financially responsible way.
- up the xp bonus to +25%
- allow VIP to start at level 4 after a TR
Cost: none (or as close to it as possible). No lost revenue and near no dev time to make it happen. Just do it!
Server transfer:
Thats the really hard one. It almost makes understanding the wife easy

SSGs either needs to
- Not give any free xfers (which would rightfully **** those with stranded HC characters off) OR
- Make a technical solution so ONLY characters and ONLY gear from HC can transfer freely OR
- Give free transfers to all servers to even the playing field.
The middle one is the correct solution but sadly also the most difficult one, if at all possible. The first one is the easiest one and infers no fiscal loss - but also means going back on a promise after the problems with xfers from HC making it a bad choice. The third will even the playing field and certainly not annoy any players - but comes as a loss in terms of xp pots and misc other stuff. But given free transfers only to two servers is emphatically not the correct solution!