The new player experience (NPE) summarizes how a fresh player might perceive a game (as opposed to the returning player experience) and is extremely crucial to the health of a gaming community. If not enough players start playing a game, it will eventually dwindle out, so we sort of have an obligation to ourselves - as players as well as on the development side of things - to make this NPE a positive one. I feel that the player base is absolutely amazing in that regard, apart from a few crazy high-reaper people, most of us are very welcoming towards newbies - giving advice, carrying them through quests with patience and giving them a few 100k pp to get started. Still, so many true first-lifers play for exactly a life (and not even a full one) before never logging on again. So let's discuss: How do we keep them playing?
1. DDO had a brilliant early game. But what the early game is has shifted severely.
Most important for the NPE is the early game, the first few hours and days of playing have to be engaging and leaving them wanting for more. Back when I started playing, the early game was Korthos + Harbor - creative, well-done F2P quests. Only after that was it necessary to farm for Sigils of Leveling and XP grew more scarce. By that time, I was hooked and apparently still am. However, by now it's just completely outlandish to call the Harbor the early-game, because many people just skip it and those who don't just cruise through it in 2 hours. The real early game is the entire first life. I played so many different characters - for a few weeks before taking a break, then a few days before the next break, etc. Then I finally got once char to 20 and everything changed. That's when I actually experienced this game.
In other words: we want to make the entire early game accessible for new players, and that means an easier time for first-lifers, because right now it's:
2. VIP or bust.
I recently explored old alt accounts of mine to fool around a bit. It was horrible, obviously. Then I did the maths to see how reasonable I could get to 20 on them - it was impossible. Even with farming a bunch of favor on all 8 servers, it's impossible to get a decent amount of packs in order to reach level 20. You have to go VIP or have no real shot of getting there. A subscription for a game you only get to learn is a huge barrier of entry. It's also a solid slope of exit - because if after a month you feel you haven't played enough or you have too much of a mountain to climb, it's easy to stop subscribing, realizing that the free version of the game is vastly different and stop playing. Most people that are VIPs don't have to be, because they already own everything there is to own, so they just keep being VIPs because they love the game. That's good business! It'd be better to give more people the chance to fall in love with the game.
3. First Life Problems.
The issues with first lives are very apparent: from level 1-10 there are far more than enough F2P quests, after 10 there aren't nearly enough. To my mind, the first life should be doable without buying any packs and with just a few repetitions - so about 1.3 million XP. In turn, the earlier levels could be stretched out a bit more to allow players to experience all those quests again - not 100% about this part myself. One way to go about it is to create a new kind of past life that can only be taken once, that only gives a bonus for the 2nd and 3rd life and nothing thereafter (this could also be an XP bonus) and that can be done at level 15 of a first life. The necessary materials for the appropriate heart would be farmable in the LoD chain, but only for first-lifers. The alternative would be a different leveling progress that brings level 20 a lot earlier - this however could be exploited more easily with alts for epic farming.
4. Summary.
This game has changed quite a bit from back in the day, and those changes have to be incorporated. This game is not really about the leveling, it's about past lives - that's what sets it apart from other games, that's what most of us do. When the essence of a game is the gathering of past lives, new players should be shown how this feels, they should be able to get there. Not by paying for it when they're unclear whether they want that, not by grinding 100 different chars they do a favor run with before deleting them, so they can finally get some packs. Show new players, how the first life works, give the first life to them. Otherwise, new players won't stay players for long. And you can only finance a game through whales for so long before they're all gone...