As we all know, custom Hair Styles from the Game Store do not persist through any form of 'Reincarnation'. For that reason, many players completely forgo such things and I suspect custom Hair Styles sell very poorly.
In the past, I have suggested turning all Game Store Hair Styles into permanent items that slot into a new Cosmetic Hair Style slot on the Player Character Paper Doll. Upon reflection, that suggestion probably requires a good deal of developer time and so will never happen.
I would like to propose three new ways to deliver custom Hair Styles.
Method One (least preferred): Sell custom Hair Styles in the Game Store in stacks of 100 for 10 times the current cost. While not permanent, one hundred uses of a custom Hair Style should last a character a very long time. These items would remain Bound to Character and stack to a size of 100.
Method Two: Sell custom Hair Style 'Clickies' in the Game store for 10 times the current cost. A custom Hair Style 'Clickie' works exactly like the current item but does not disappear upon use. Instead, it works like a 'Clickie' with one use per rest. These items would remain Bound to Character and stack to a size of 1.
Optional: For much more player convenience, make custom Hair Style 'Clickies' Bound to Account to alleviate storage problems.
Method Three (most preferred): For each custom Hair Style, create a learning Tome that allows a character to obtain that custom Hair Style as a Toggle Feat, available for 10 limes the current cost. Using a Tome of Hair Styling: [Hair Style Name] causes the character to gain a new Feat, Hair Styling [Hair Style Name]. The player may drag the corresponding Icon to a Hot Bar and activate it like any other Feat toggle. Gender and Race restrictions remain in effect.
Methods Two and Three turn custom Hair Styles from rarely purchased ephemeral items into collectable luxury items. By converting all available game Hair Styles into 'Clickies' or Feats, players gain a new class of item to collect and developers gain a much improved source of revenue, all without introducing any 'Power Creep'.
All three options use existing custom Hair Style logic without need to modify the Character Sheet. Options Two and Three require more developer time but also create far more sales potential.
Edit: All products outlined above would coexist with currently available, single use Hair Style items from the Game Store.
Thank you for your consideration!