Originally Posted by
droid327
Reaching L20 is a bit too low of a bar...maybe replace the (fairly pointless, by now) +2 Tomes in the 1750 Favor reward package with a Heroic Heart (or just add the Heart to the Tomes).
Just giving everyone a Heroic Heart once they can use it would completely negate having them in the Store, and while I'm not supporting P2W, I do support P4C (pay for convenience) as a model for supporting the game for everyone.
You should actually have to DO something to earn a Heart, other than just say "I can use it now, so give me one for free". Leveling to 20, especially first- and second-life, is not a great accomplishment on its own. Like you said, its not completely trivial for new players especially to earn their first Heart, so having some effort required forces them to actually play the game and learn.