Its not nonsensical when I petitioned for housing I used the logic that they could utilize the ddo store thus pulling in extra profits that way. Just because free to play brings in an influx of players does not mean the game does not need ways to continue to bring in revenue. It makes sense for them to make something that appeals to the masses and brings in potential revenue from it.
I am a VIP as well will continue to do so but just because I pay 15 bucks for this game a month does not mean that I don't want to see increase revenue potential and the best way to get any idea pushed threw is to figure out how it will work within the new ddo scheme and I am sorry coming across from a business approach is far better then asking for them to just do it because.