Everyone's experienced this one time or another; You log on, check the social page for jobs and finding out there's either few people on or they're in groups and you don't feel like soloing for one reason or another.
Sure you can go to the auction or shop or even PVP (if there's anyone around who wants to do so) but that gets boring after awhile.
So what does the player do?
My suggestion; Give the players craft skills. For example casters can create scrolls or wands or potions (via collecting or buying materials)(Ya I know this is class specific), or allow players to make weapons, clothing, etc. Not saying make it easy for players to do this but as one alternative to going on quests or to do something when things get slow.
Another suggestion; Want to hang out with friends or just relax, give the players some casual outfits to hang around town in instead wearing armor all the time (kind of goes with the previous suggestion.)
Well there's my two coppers and I hope this made sense.
Any thoughts, opinions, ideas?